New York
NYC’s Lipstick Building to bring Soho restaurant MAMO to Midtown
Midtown’s Lipstick Building to Welcome Soho’s Beloved MAMO Restaurant
What’s Happening?
New York City’s iconic Lipstick Building is set to welcome MAMO, the beloved Italian restaurant from Soho. This move marks a significant revitalization for the historic Midtown skyscraper, once infamous for housing Bernie Madoff’s notorious headquarters.
Where Is It Happening?
The transformation is taking place at the Lipstick Building, a distinctive Midtown Manhattan skyscraper at 53rd Street and Third Avenue.
When Did It Take Place?
The opening is slated for later this year, although exact dates have not been finalized.
How Is It Unfolding?
– MAMO’s relocation from Soho to Midtown is set to bring its celebrated Italian cuisine to a new audience.
– The Lipstick Building’s dining scene is undergoing a major overhaul to accommodate the sought-after restaurant.
– Local food enthusiasts and business diners alike are eagerly anticipating the addition of MAMO to the area’s culinary landscape.
– The building’s management is optimistic about the influx of new visitors the restaurant will attract.
Quick Breakdown
– MAMO, a revered Italian eatery, is moving from Soho to the Lipstick Building in Midtown.
– The Lipstick Building is undergoing changes to enhance its dining offerings.
– This move aims to breathe new life into the historic building and its surroundings.
– The restaurant is expected to open in the coming months.
Key Takeaways
The Lipstick Building’s transformation with MAMO’s arrival is not just about adding a new dining spot, but about reinventing the building’s identity. It’s a story of redemption and revitalization, much like the skyscraper itself shedding its past associations. The restaurant offers a taste of Italy, and its presence could reenergize the Midtown area into a go-to destination for both locals and tourists.
This move is a game-changer for Midtown’s dining scene. MAMO’s authenticity and charm will attract new energy and foot traffic to the Lipstick Building.
– chef Luigi Moretti, Restaurant Consultant
Final Thought
The Lipstick Building’s identity is set for a remarkable turnaround with MAMO’s relocation. This isn’t just about a new restaurant, but a new era for a landmark that has witnessed both triumph and scandal.
Source & Credit: https://nypost.com/2025/08/12/business/nycs-lipstick-building-to-bring-soho-restaurant-mamo-to-midtown/