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NYC’s Lipstick Building to bring Soho restaurant MAMO to Midtown

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Midtown’s Lipstick Building to Welcome Soho’s Beloved MAMO Restaurant

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What’s Happening?

New York City’s iconic Lipstick Building is set to welcome MAMO, the beloved Italian restaurant from Soho. This move marks a significant revitalization for the historic Midtown skyscraper, once infamous for housing Bernie Madoff’s notorious headquarters.

Where Is It Happening?

The transformation is taking place at the Lipstick Building, a distinctive Midtown Manhattan skyscraper at 53rd Street and Third Avenue.

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When Did It Take Place?

The opening is slated for later this year, although exact dates have not been finalized.

How Is It Unfolding?

– MAMO’s relocation from Soho to Midtown is set to bring its celebrated Italian cuisine to a new audience.
– The Lipstick Building’s dining scene is undergoing a major overhaul to accommodate the sought-after restaurant.
– Local food enthusiasts and business diners alike are eagerly anticipating the addition of MAMO to the area’s culinary landscape.
– The building’s management is optimistic about the influx of new visitors the restaurant will attract.

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Quick Breakdown

– MAMO, a revered Italian eatery, is moving from Soho to the Lipstick Building in Midtown.
– The Lipstick Building is undergoing changes to enhance its dining offerings.
– This move aims to breathe new life into the historic building and its surroundings.
– The restaurant is expected to open in the coming months.

Key Takeaways

The Lipstick Building’s transformation with MAMO’s arrival is not just about adding a new dining spot, but about reinventing the building’s identity. It’s a story of redemption and revitalization, much like the skyscraper itself shedding its past associations. The restaurant offers a taste of Italy, and its presence could reenergize the Midtown area into a go-to destination for both locals and tourists.

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Just as a classic Italian dish evolves yet remains true to its roots, the Lipstick Building is getting a modern facelift while honoring its rich history.

This move is a game-changer for Midtown’s dining scene. MAMO’s authenticity and charm will attract new energy and foot traffic to the Lipstick Building.
– chef Luigi Moretti, Restaurant Consultant

Final Thought

The Lipstick Building’s identity is set for a remarkable turnaround with MAMO’s relocation. This isn’t just about a new restaurant, but a new era for a landmark that has witnessed both triumph and scandal.

Source & Credit: https://nypost.com/2025/08/12/business/nycs-lipstick-building-to-bring-soho-restaurant-mamo-to-midtown/

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