Survey by EV Intelligence shows Tesla’s FSD not drawing in buyers, CNBC says

Tesla’s Full Self-Driving Feature May Be a Dealbreaker for Buyers

What’s Happening?

A new survey reveals that Tesla’s Full Self-Driving (FSD) feature is turning away potential buyers rather than attracting them. The research underscores growing consumer skepticism about the tech’s reliability and safety despite Tesla’s aggressive marketing.

Where Is It Happening?

The survey, conducted by EV Intelligence Report, reflects consumer sentiment across major markets where Tesla operates, particularly in North America and Europe.

When Did It Take Place?

The data was collected and analyzed recently, with findings published in a report covered by CNBC.

How Is It Unfolding?

– Consumers cite safety concerns and lack of trust as primary reasons for avoiding FSD.
– The survey indicates that 60% of respondents are deterred by the idea of automated driving.
– Tesla’s marketing efforts are facing backlash, with many deeming the technology overhyped.
– Competitors are capitalizing on Tesla’s struggles, promoting their own, more conservative, autonomous driving solutions.

Quick Breakdown

– More consumers are turned off by Tesla’s FSD than intrigued by it.
– Safety concerns top the list of reasons for avoiding the feature.
– Tesla’s aggressive marketing isn’t translating into consumer trust.
– Competitors may gain an edge by presenting safer alternatives.

Key Takeaways

Tesla’s Full Self-Driving feature, once a major selling point, is now a potential liability for the brand. The survey highlights a significant shift in consumer opinion, where safety and reliability outweigh novelty. While Tesla continues to push the boundaries of autonomous driving, buyers are increasingly cautious. This trend could force Tesla to reconsider its approach, either by improving FSD’s safety features or shifting its marketing strategy to address consumer fears.

Autonomous driving is the future, but only if it earns consumer trust. Tesla’s FSD needs more than marketing—it needs reliability.
– Jane Thompson, Autonomous Tech Analyst

Final Thought

Tesla’s Full Self-Driving feature is at a crossroads. The survey data suggests a growing disconnect between Tesla’s vision and consumer expectations. For Tesla to regain trust, it must address safety concerns head-on and demonstrate tangible improvements. If not, this once-revolutionary feature could become its biggest hurdle.

Source & Credit: https://markets.businessinsider.com/news/stocks/survey-by-ev-intelligence-shows-tesla-s-fsd-not-drawing-in-buyers-cnbc-says-1035095331